Digital and Social Media Marketing Specialist

Digital and Social Media Marketing Specialist

We are seeking a talented and driven Digital and Social Media Marketing Specialist to lead our company's marketing efforts, focusing on two key aspects: building our company's brand and offering digital marketing services to partner brands. This role requires a versatile marketer with experience in social media, web analytics, campaign management, and brand strategy.

Responsibilities

Brand Marketing

• Develop and execute digital marketing strategies to establish our company as a trusted brand.
• Create compelling content and manage campaigns to attract creators and fans to the platform.
• Manage advertising campaigns across social media, search engines, and other digital platforms.
• Provide performance reports and insights to optimize campaigns and drive growth.

Client Marketing Services

• Market our company as a platform for brands to run marketing campaigns, promoting their brand through competitions and campaigns.
• Collaborate with clients to develop tailored digital marketing strategies that align with their goals.
• Track and optimize client campaigns to maximize ROI, offering detailed reports on performance.

Web Analytics & Performance

• Utilize web analytics tools to track website performance and user behavior.
• Leverage data to make informed improvements to marketing strategies for both our company and clients.

Social Media & SEM

• Develop and implement social media marketing strategies to engage users and enhance brand presence.
• Conduct keyword research and A/B testing for SEM campaigns to improve reach and performance.

Affiliate Marketing & Growth

• Develop and manage affiliate marketing programs to expand our company's reach and partner network.

• Proven experience in digital marketing, including campaign management, social media strategy, and web analytics.
• Strong understanding of affiliate marketing, SEM, and advertising networks.
• Experience using analytics tools to track and improve marketing performance.
• Ability to create compelling content and messaging aligned with brand values.
• Excellent communication and client management skills.
• Strong attention to detail, thoroughness, and dedication, with a proactive attitude toward taking initiative and ownership of tasks.
• Highly driven and committed to achieving results while maintaining a positive and collaborative mindset as a team player.

If you are passionate about marketing and thrive in a dynamic, innovative environment, apply to join our team and help shape the future of our company.